Choose your gear
Browse proven garments and select the product that fits your project.
Detroit Decal & Apparel / Firefighter-owned
Built for
the bold.
Your crew. Your brand. Your statement. Custom apparel, embroidery, and print—made to stand out.
Apparel • Embroidery • Signs & decals
Explore the lineup
Firefighter-ownedBuilt around real crews
Made for your brandPrint, stitch, and more
Managed storesWe handle the details
Hands-on supportTalk with our team
Make it yours
Start with your gear
T-shirts
Everyday favorites for departments, teams, businesses, and events.
Customize T-shirts →Hoodies & fleece
Premium layers built for work, crews, and everyday wear.
Customize fleece →Hats & headwear
Embroidered caps and beanies that finish the uniform.
Customize headwear →Outerwear
Jackets, quarter-zips, and durable layers for the field.
Customize outerwear →Simple from start to finish
How it works
Choose your gear, make it your own, and let our team take it from there.
Create your design
Upload artwork, add text, choose print locations, and preview it in Design Studio.
Approve and order
Review your artwork, sizes, and quantities before placing your order.
Popular starting points
Ready to customize
DETROIT DECAL & APPAREL CO.
Halloween Hoodie Customizer - ER/Nurse Edition
$46.00View options
DETROIT DECAL & APPAREL CO.
Halloween Shirt Customizer - ER/Nurse Edition
$26.00View options
DETROIT DECAL & APPAREL CO.
Custom Nurse Holiday Crewneck
$35.00View options
DETROIT DECAL & APPAREL CO.
Custom Unisex Bella Canvas Nurse Holiday Shirt
$26.00View options
FC
Fundraiser CommandPowered by Detroit Decal & Apparel
Your campaign. One command center.
Rally your people.
We’ll handle the merch.
Give your organization its own fundraising store. Follow sales, orders, and payouts in Fundraiser Command while Detroit Decal handles production and fulfillment.
- ✓Sales, orders, and payout tracking
- ✓Tools to help share your campaign
- ✓A dashboard for your organization
- ✓Production and fulfillment handled
Your store. Our support.
One team, from launch to delivery.
- Build your store
Choose products and artwork that represent your organization.
- Get your people involved
Share your storefront and follow campaign progress in one place.
- We take it from here
Our team produces and fulfills orders, with reporting in your dashboard.
Built for every kind of crew
More than a print shop
From one custom shirt to a complete managed program, choose the path that fits your people and your purpose.
Public safety
Uniform programs, station apparel, fundraising, and member stores.
Explore public safety →Businesses
Branded apparel, uniforms, onboarding kits, signs, and promotional materials.
Outfit your business →Fundraisers
Campaign stores, order management, production, fulfillment, and payouts.
Open Fundraiser Command →Managed stores
Private agency stores and public merch shops without the administrative headache.
Start a store →Have an idea already?
Big idea?
Let’s make it happen.
Need help choosing garments, preparing artwork, or outfitting a whole crew? Tell us what you have in mind.
